ATL Streetcar_Final Productions

#GETCLOSER

The Atlanta Streetcar helps people make connections to the city and explore new places. For our campaign we wanted to focus on how the Atlanta Streetcar helps people get closer to the city and things that matter to them.  

 logo

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print

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web

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social media

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30"

15"

videos

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ATL streetcar_progress2

here the four icons use for our final production: flyer and rack card

ATL streetcar_progress

some illustrations

that is the 4 benefit from atl streetcar site 

also make one a little atl streetcar

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also make some fake posters

ATL streetcar_new tagline_get closer

explore different typefaces & layout

our group want to have this kind style typeogrphic

this is what i came up with

inspiration

Andy let us check these two video 

the first one double exposure is really cool

Atl streetcar testing shoot

monday, we went to centennial park, woodruff  park and peachtree center stop to have a testing shooting.
Thanks Courtnie involved to our video shooting.

also here is the skecthes for the tagline

PSA Digital Detox

In a society that’s obsessed with always being connected via social media, there’s the need to step back from our devices, and to become more connected with those physically around rather than constantly being in a state of distraction. Filling our days with more meaningful social interactions will lead our society towards balanced, healthier lives.

It is our aim to create more meaningful and balanced lives online and offline. We hope to help you slowdown from this tech crazed society for a chance to hone in on what’s really important to your direct lives. We hope raise awareness by means of one video, and three prints or posters. 

Rebecca Price • Andrew Chen • Danteng Li

sketchbook project

AJMF fianl poster

My idea for the first poster is to have different kinds musical instruments to comprise a number six. Making the instruments big as six, and putting them in the center, it emphasizes the musical instruments and tells people the next year is the sixth annual. 

 

For the second poster, it talks about the musical instruments are having a concert, they play music and dance. The people under stage interact with instruments figures as well. They all are very excited about the AJMF. And the biggest robot is projecting the title on the wall to showing what are excited about.

Movie Teaser poster

vampire diaries

self promo